SEO ADMINISTRATOR
Grateful PR is seeking a detail-oriented and analytical SEO Administrator to join our team. As an SEO Administrator, you will play a crucial role in optimizing our clients’ digital presence and driving organic traffic to their websites. This position offers an exciting opportunity to contribute to our clients’ online visibility and support their overall marketing and PR strategies.
Responsibilities:
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Keyword Research: Conduct comprehensive keyword research and analysis to identify relevant and high-performing keywords for our clients’ industries and target audiences.
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On-Page Optimization: Optimize website content, meta tags, headings, and URLs based on keyword research and SEO best practices. Ensure website pages are properly structured and search engine-friendly.
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Technical SEO: Collaborate with developers and webmasters to implement technical SEO recommendations, such as improving site speed, resolving crawl errors, optimizing site architecture, and implementing structured data markup.
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Content Optimization: Collaborate with content creators to optimize existing and new content for SEO, ensuring keyword integration, readability, and user engagement.
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SEO Audits: Perform regular SEO audits to identify opportunities for optimization, track performance, and ensure compliance with search engine guidelines.
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Link Building and Outreach: Develop and execute link building strategies to enhance the website’s authority and improve search rankings. Conduct outreach to relevant websites for guest posting and collaboration opportunities.
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Competitive Analysis: Monitor and analyze competitors’ SEO strategies, backlink profiles, and keyword targeting to identify areas for improvement and stay ahead in the search landscape.
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SEO Reporting: Generate SEO performance reports, analyze key metrics, and provide insights on organic search trends, rankings, and traffic patterns. Present findings to clients and internal stakeholders.
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Stay Updated on Industry Trends: Keep abreast of the latest developments and best practices in SEO, search engine algorithms, and digital marketing trends. Share insights and recommendations with the team to optimize strategies.
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Collaboration and Communication: Work closely with the PR and marketing teams to align SEO efforts with overall marketing strategies. Collaborate with web developers, content creators, and stakeholders to implement SEO recommendations effectively.
Qualifications:
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Previous experience as an SEO specialist, SEO administrator, or similar role.
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Proficiency in SEO tools such as Google Analytics, Google Search Console, Moz, SEMrush, or similar platforms.
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Solid understanding of search engine algorithms, ranking factors, and on-page/off-page optimization techniques.
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Strong analytical skills and the ability to interpret data, identify trends, and make data-driven recommendations.
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Knowledge of HTML, CSS, and website development principles for SEO optimization.
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Familiarity with content management systems (CMS) and their SEO capabilities.
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Excellent written and verbal communication skills to convey SEO concepts and recommendations effectively.
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Attention to detail and the ability to prioritize tasks and manage multiple projects simultaneously.
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Experience with SEO auditing, keyword research, and competitive analysis.
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Understanding of local SEO and mobile optimization is a plus.
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Google Analytics or SEO certifications are a plus.
Join our team as an SEO Administrator at Grateful PR and contribute to enhancing our clients’ online visibility and search engine performance. We offer a collaborative and supportive work environment, opportunities for professional growth, and the chance to make a significant impact in the field of SEO.
To apply, please submit your resume, cover letter, and any relevant certifications or achievements in SEO or digital marketing.